Design Objectives (docrafts) and the V&A (Victoria and Albert Museum) today announced their license partnership for the craft industry, exploring the substantial design archives at the V&A.
The partnership between Design Objectives and the V&A will launch with a celebration of the V&A’s forthcoming Quilts 1700-2010 exhibition, which opens to the public in March 2010. The papercraft collection includes linen patterned papers, punches, stencils and stickers in keeping with the textile designs and themes from the exhibition. Further designs inspired by the V&A’s collections are in the pipeline.
Becks Fagg, Head of Product from Design Objectives said: “We’re thrilled to be working with the V&A. It is a great opportunity to reveal the influential and culturally diverse collection of designs to new fans through the creative strengths of docrafts. We are also looking forward to many more diverse collections from this partnership.”
The premier range of paper-crafting products will be available to consumers at Creativity! Stores nationwide from March 1st 2010.
NOTES TO EDITORS:
About Design Objectives‘docrafts’ (www.docrafts.com) is the UK's leading website and magazine for crafters, providing free inspiration for a wide range of crafts and featuring the UK's leading products and brands such as Papermania, Papermania Signature, Anita's, X-Cut and Forever Friends!
About The Victoria and Albert MuseumThe Victoria and Albert Museum is the world’s leading museum of art and design. Its unrivalled collections continue to inspire designers and manufacturers worldwide.
Founded in 1852 the V&A is home to more than five million amazing artefacts and its collections are unrivalled in their scope and diversity. Influential art movements and unique cultures can be explored in virtually every medium including world class collections of glass, textiles, graphics, photography, jewellery and fashion. The purpose of the V&A is to broaden access and knowledge of its collections and to encourage exploration of the cultures that created them, as well as to promote, support and develop creativity in individuals and industry by inspiring contemporary designers and manufacturers.